Value Selling Application Designed by a Salesperson for a Salesperson
After 15 years of selling software and struggling to beat the status-quo,
our founder, Michael Farber, set out to build an easy-to-use interactive ROI application that enable salespeople, to move the conversation from feature to a more strategic financial discussion.
The ROI Shop Promise
We have your back
We will do everything in our power to ensure the project is a success. Unlimited free training is just one way we show, that we have your back!
Our passion
We are 100% committed to building the most effective, easy-to-use calculators that empower salespeople to sell more effectively.
Best practices
With hundreds of implementations under our belts, we incorporate best practices when crafting your calculator and provide expert guidance throughout the rollout, to ensure user adoption.

Prospects don’t care about features, they care about the bottom line!
It's not just a calculator; it's a crucial part of our sales arsenal. It has not only accelerated our deal-closures, but has given our reps the confidence to hold firm during price negotiations. If you're serious about transforming your sales game, The ROI Shop is the partner you've been waiting for.
Rex Gailbraith
CRO, Consensus
50%
Higher Win Rates
30 - 50%
Reduction in discounting
40%
Increase in deal value
Client Success Stories
Chris Herter
Director of Sales Enablement and Training
3x win rates & 50% increase deal size
Reps who use the ROI tool vs. those that don't.
Mike Kirby
Sr. Director Strategy and Growth
Change the conversation
How The ROI Shop is changing their reps conversation
Don Holm
Global VP, Value Consulting
Implementation Experience
Don Holm discusses his implementation experience with The ROI Shop
Laurie McLachlan
CMO
Implementation Experience
Laurie talks about what it was like to work with The ROI Shop
Joe Anzalone
Chief Strategy Officer
Healthcare Provider
Talks about what enjoyed most about working with The ROI Shop
Beverlie Heyman
Director of Sales Enablement
Sales Enablement Software
Talks about how easy it was to implement a calculator for her team
Interested in improving your win rates?
Stop selling features and start talking value