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ROI Calculator Software for B2B SaaS Sales Teams

99% of our customers are B2B SaaS companies. The ROI Shop helps sales teams build consistent, defensible ROI business cases that quantify value, cost of inaction, and the financial impact of their solution.

Book a Demo

Turn Discovery Into a Prospect-Specific ROI Business Case

Upload a sales call transcript or enter a few discovery notes and The ROI Shop can create a prospect-specific ROI calculator using your approved methodology, assumptions and benchmarks. Reps get a consistent business case they can refine with the buyer, share with champions and use throughout the sales process.

Consistent & Defensible

Every rep starts with the same approved methodology, assumptions and benchmarks.

Interactive & Editable

Prospects can review and adjust assumptions instead of receiving a static AI-generated report.

Built for the Sales Process

Track usage and engagement, quantify cost of inaction, and generate executive-ready PowerPoint and PDF outputs.

Common ROI Use Cases
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That We've Developed For B2B SaaS Companies

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Productivity Benefits
If your solution increases the productivity of office staff, managers, and front-line employees, we can help you quantify it. Our calculators not only model the hours saved but also prompt your reps to ask how those hours can be repurposed (opportunity cost).
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Increase Revenue
Whether you boost sales, improve conversion rates, or maximize upsell/cross-sell opportunities, increasing revenue is one of the most common use cases we build.
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Cost Savings
Do you control labor costs? Reduce fees? Eliminate costly mistakes? Leverage our expertise to create a clear and defensible calculator. After all, cost savings is a key driver for companies when making a decision.
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Onboarding
Does your offering improve the onboarding experience for new customers to mitigate churn, or help streamline the process for new hires? Either way, rest assured we've mastered this calculation!
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Retention Benefits
Customer retention is paramount for every company. If you improve the customer experience through better engagement, training, and communication, we can help you calculate the impact!
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Risk Exposure/Compliance
Quantifying risk exposure and compliance can be challenging. Convincing prospects requires a compelling narrative - this is where our interactive UI and storytelling ability make all the difference.
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Calculating TCO
Most ROI calculators combine productivity benefits with total cost of ownership (TCO) calculations - something we do often.
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Tool Consolidation
Are you replacing other solutions? Calculating the hard-dollar cost savings - including the ongoing operating expenses required to manage those tools - can be eye-opening for a prospect.

YOUR DEMO IS NOT A CLOSING TOOL!

The days of a fancy demo winning the deal are over. 

Decisions are now being made 2 - 3 levels up, and these folks will probably never see your demo.

The vendors that can arm their champion with a compelling and easy to understand business case will win the day!

FAQ

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What if we don't have an existing calculator?
No calculator? No Problem. We'll do all the heavy lifting and assist with building you a state of the art calculator. Just tell us your benefits, and we'll create the questions and calculations.
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Will The ROI Shop train our employees?
We offer unlimited training, certification, and rollout strategies to guarantee adoption. If you're not successful, we failed you.
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Ready to level up your sales game? 

What do you have to lose? 

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