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Increase Average Deal Size with Value-Based Selling

Help your sales reps uncover more customer value, confidently recommend additional products and services, and build the financial case for larger deals.

Successful Value Selling Customers

Companies Don’t Care About Your Product
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They care about their bottom line! The ROI Shop will design your calculator around the problems you solve, and the financial impact you have, not the modules you sell.

Increase avg. sale price

Our largest customer has seen a 40% increase in their average deal size when the ROI calculator is utilized during the sales cycle.

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Boost sales confidence

ROI calculators enable salespeople to shift the conversation from features to a problem-solving approach. This allows them to quantify the costs of a prospect's current problems and offer comprehensive solutions instead of discussing individual modules.

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It's not a race to the bottom

When a salesperson understands the value they bring and can clearly communicate it to their prospects, price becomes less of an issue. Your salespeople will gain confidence and won't hesitate to offer additional products or services.

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How ROI Calculators Increase Average Deal Size

When sales reps understand the financial impact their solutions deliver, they gain the confidence to move beyond the lowest-priced option and introduce additional products, services, and capabilities.

See How Much More Revenue You Could Generate

See how increasing your average sale price (ASP) could impact your annual sales revenue.

Potential ASP Increase
10%

Your Potential Additional Annual Revenue

+$250,000

+10% Average Deal Size

Current Average Sale Price

$25,000

Potential New Average Sale Price

$27,500

Current Annual Revenue

$2,500,000

Potential New Annual Revenue

$2,750,000

Illustrative example. Default values are assumptions, not guaranteed or typical customer results. Assumes the same number of deals close each year and does not include changes in discounting, win rates, or deal volume.

See How The ROI Shop Helps Increase Deal Size

THE FEAR OF LOSING THE SALE

When sales reps worry their price is already too high, they hesitate to recommend additional products or services.

By quantifying the financial impact of a more comprehensive solution, reps can confidently justify a larger investment and increase average deal size.

How Selling Value Impacts Deal Size

When sales reps can quantify the financial value of their solutions, they can uncover opportunities to upsell, cross-sell, and recommend additional services that solve more of the buyer's business challenges.

Value-based selling comparison showing a $25,000 basic solution expanding to a $35,000 solution with additional products and services.

Frequently Asked Questions

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What if we don’t have an ROI Calculator?
No calculator? No Problem. We'll do all the heavy lifting and assist with building you a state of the art calculator. Just tell us your benefits, and we'll create the questions and calculations.
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Will the ROI Shop offer best practices?
With over 200 calculators implemented, we know what works, and more importantly, what doesn't. We'll make sure to keep the project on track both during and post implementation.
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Does ROI Shop help with training and rollout?
We offer unlimited training, certification, and rollout strategies to guarantee adoption. If you're not successful, we failed you.
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How does value-based selling increase average deal size?
Value-based selling helps sales reps identify additional customer challenges and quantify the financial impact of solving them. This makes it easier to recommend more comprehensive solutions, additional products, and services that increase average deal size.
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How can sales teams increase average selling price without reducing discounts?
Sales teams can increase average selling price by expanding the scope of each deal through relevant upselling and cross-selling opportunities. ROI calculators help reps demonstrate the financial value of these additional solutions, giving buyers a stronger business case for a larger investment.

What our clients say

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    Interested in increasing your average deal value?

    What do you have to lose?

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