ROI Shop X Paycor
Paycor Improves Win Rates and Increases Average Deal Size
Overview
Paycor was looking for a better way to convert more opportunities and increase there average sale price by offering additional products and services.
Client Background
Company
Paycor
What They Do
Paycor is a human capital management software company that helps businesses with payroll, time tracking, benefits, compliance, and talent management.
Country
United States
The Challenges Paycor Faced
Before ROI Shop, here were some of the problems their sellers were facing:
The sales team was only converting around 7% of their opportunities.
Salespeople were selling the base package and discounting too much.
Salespeople did not have an easy and effective way to initiate the ROI discussion during the sales cycle.
How The ROI Shop Stepped In
The ROI Shop solution:
Designed an interactive ROI calculator that aligned and reinforced Paycor's selling methodology.
Assisted in developing a strategy for introducing it to prospects and integrating it into the sales process.
Made it easy-to-use so sellers were not intimidated and easy to understand for prospects.
The Results
Here's what Paycor experienced after implementing The ROI Shop:
They went from a 7% win rate to 21%.
Sales talks went from features to strategic financial conversations. This led to a huge boost in seller confidence.
Their average sale price jumped from $34K to $53K due to less discounting and the reps confidence to offer additional products and services.
Testimonials & Recommendation
"
The ROI Shop developed a tool that transformed our analysis calls and allowed our sellers to effortlessly calculate the cost of our prospects' pains. It shifted our conversations from features to business outcomes. This was a complete game changer for us!
Chris Herter
Director of Sales Enablement & Training
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